As a business coach or consultant you can use the Business Model Architect tools for multiple purposes:

  • Develop a business model for a new startup, a new product or service or a new business unit.
  • Map the current business model in order to get a shared understanding of the business in a management team or among employees.
  • A structured thinking tool for strategy workshops.
  • Individual coaching of entrepreneurs or managers.

How-to-guides for different occasions are on their way in December 2012, but you can see the first how-to-guides here…